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Chatroulette’s got some issues!

Recently, Chatroulette, the world’s biggest random video chatting social network, has been having some issues — nudity issues. The website which was founded by 17-year-old Andrey Ternovskiy, has been...

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Microfunding through Social Media

Instead of reaching out to companies for large donations, social media enables NGOs to reach bigger audiences and raise more donations. Recently, I came across an interesting project that has been...

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Measuring up to Social Media Efforts

While the progress of your social media efforts can be observable, the old mantra still rings true:  How can you tangibly assess social media value, gauge effectiveness and ROI? How can social media...

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The 17 Rules of Social Media Optimization

Image courtesy of theconversationprism.com By definition, Social Media Optimization (SMO) is the process of optimizing social media marketing activities in order to attract traffic to a specific web...

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Five Rules for Killer Content

Have you ever heard of the expression “content is king”? As a matter of fact, content IS king, especially when it comes to sustaining a successful social presence.  If you are running a social page...

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2011- The Year of Digital Media in the MENA Region

2011 is expected by many in the industry to be the year to see the highest levels of digital and online advertising, especially in the MENA region. 2010 already saw record highs in the amounts of...

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Social Media for Social Good

It’s a good day for us in social media when we see it being used for social good. It’s an even better day for us in the Arab world, when we see it being used to help each other out. Let’s face it,...

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The Travel Industry and Social Media

The time of year where one starts planning his or her respective vacations is upon us. Well, most of us. I am sure most of us, especially those of in the MENA region, find it especially challenging to...

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Social Media for a Good Cause

The world is currently witnessing instant news sharing and updates of leading happenings across the globe. Everyone has had an opinion of how social media has changed lives, but today social media is...

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Pinterest: An Advertiser’s Dream

With Pinterest picking up, Facebook setting the timeline feature permanent for the business pages and buying Instagram for a billion dollars, you can’t help wondering if social media is heading toward...

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